If you only had to name two traits that make up a good salesperson – what would they be?

Guess what, it’s not tenacity and it’s not persistence. It’s not can-do attitude, nor is it knowing the product.

Those are all important – but if you ask Max Nirenberg, our CRO and USA MD, he names two that most people wouldn’t have thought of.

In his new vlog installment, he explains why.

Once again – thanks, Max, for making us think out of the box and for making us challenge our assumptions. Looking forward to the next installment!

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